Independent lender MotoNovo Finance is planning to launch a used car aggregator site, findandfundmycar.com, in 2017 Motor Finance has learned.
According to various news reports, the site will be a not-for-profit classified portal for dealers to list their stock, with every car including a dealer finance option.
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The move would allow the lender and its dealer partners to open up another avenue to sell both cars and finance.
The launch would also be in keeping with MotoNovo’s recent attempts to improve the online finance offering of its dealer partners.
In August, the lender dropped its relationships with direct-to-consumer online finance sites, instead choosing to focus on its dealer relationships.
At the time, Karl Werner, chief executive officer at MotoNovo said: “Moving forward, we are concentrating all of our energies upon enhancing the capacity of a growing number of dealers to meet the finance needs of car buyers, both online and in the showroom.”
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By GlobalData
