South Korean manufacturer Kia is offering 36-month PCP deals on new registrations of its Rio model with 4.9% APR and £250 manufacturer deposit contribution.

From a quick survey of dealer websites, monthly payments range from £140 to £159, with guaranteed future value varying from £3,166.25 to £3,570 and an approximate average total amount payable of £10,000.

Kia looks set to record 65,000 new car registrations in 2012, a year which saw sales volume uplifted by private retail, and plans to open a West London showroom.

The Rio is the latest supermini – one of the most popular segments of 2012 – to be backed by a finance offer, following Fiat’s pre-launch deals on the 500l.

Retail finance for Kia in the UK is handled through a joint venture begun last year between sister brand Hyundai and Santander Consumer Finance.

richard.brown@timetric.com