More than three in five (62%) young professionals living in UK cities would consider using a self-driving vehicle, according to research by Transport Systems Catapult (TSC).
The research also found that 39% of people in the UK would consider using a driverless car if it was available.
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The research was conducted with the support of the Department for Transport (DfT), the Department for Business Innovation and Skills (BIS) and Innovate UK, as part of a Traveller Needs Study comprised of 10,000 online questionnaire respondents, 50 company interviews, and 100 expert interviews.
"Rather than focusing on car owners, the study looked at transport users of all types, revealing a much higher than expected potential acceptance of autonomous technology," TSC wrote.
The Travel Needs Study revealed that 54% of transport users consider a smart phone an essential part of their journey, whilst 57% would share personal data in order to improve their journeys.
TSC is currently working on the LUTZ Pathfinder project, which will oversee the trial of three automated pods within Milton Keynes city centre, and assess their feasibility from both a technological and societal point of view.
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By GlobalDataChief executive officer at TSC Steve Yianni said: "Drivers who use autonomous features could benefit from additional productive time, reduced fatigue and decreased congestion – not to mention the increased safety of self-drive technology. We think these figures demonstrate a growing awareness of these benefits."
