Deliveries of fleet vehicles to SME customers
of Lombard Vehicle Management grew by 50 percent in the past year,
the leasing company said.
The growth is a result of Lombard’s deliberate
strategy to target SME customers, said new managing director,
Stuart Houlston.

The lessor has “created a new sales structure specifically to
support SME customers more closely,” while Lombard’s 30 business
finance centres all have staff dedicated to fleet sales of up to
five vehicles, he added.

SMEs with fleets of more than five vehicles are taken care of by
a field-based team, “[mirroring] the traditional service model in
place to support larger businesses,” Foulston said.

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SME van customers get dedicated support from a business manager
within Lombard Vehicle Management’s Van Sales Unit.

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