Alphabet has appointed Craig Grant as head of mobility services with a focus on delivering ‘seamless mobility’.

Grant joined Alphabet in 2016 when he joined as head of account management. Prior to that, Grant worked at RAC for nine years, most recently as business development officer responsible for new business acquisition.

Grant said: “Over the past three years I’ve worked closely with Alphabet’s diverse customer base, which has given me a unique and invaluable insight into their mobility requirements right now and the challenges anticipated over the next five or ten years.

“For me, the key is being able to provide a breadth of mobility solutions – designed to compliment more traditional employee vehicle programmes – which customers can take off the shelf to achieve the right mobility blend for their business. It’s only by having a more complete picture of organisational mobility and travel that business leaders can optimise their blend to ensure cost efficiencies and emissions reductions.

“Each business is unique and so are their requirements, dependent on a multitude of factors from the nature of their activities and locations, through to their employee requirements and organisational objectives. Hence we need to provide a broad mobility product portfolio with multiple touchpoints. Personally I’m really excited to be leading such a progressive, customer-centric area of the business at this important time. Our team are shaping Alphabet’s mobility proposition going forward, while at the same time delivering essential on-demand mobility right now.”

Last month, Alphabet International appointed Marco Lessacher as chief executive officer to replace Norbert van den Eijnden.

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By GlobalData

Lessacher was formerly head of international corporate, direct and special sales at the BMW Group. In 2017, he assumed responsibility for BMW Group’s Financial Services business in Central and South-eastern Europe and further developed the region with its eleven markets as chairman of the board of BMW Austria Bank.