www.edabney.com

Independent online car buying website carwow will enter the French market from July.

In 2016 carwow entered into the German market, and the company also has plans to expand to the market in Spain. Carwow’s international projects follow from a £30m investment into the company by private equity firm Vitruvian Partners in July 2017.

Go deeper with GlobalData

Premium Insights

The gold standard of business intelligence.

Find out more

Currently carwow receives 2 million visitors a month and is used by more than one third of  manufacturer-approved UK franchised dealerships. The company also works with manufacturers and large dealership groups as a source of business intelligence to inform tactical marketing, stocking and pricing activity.

Operations in the French carwow business will be led by Thibault Penicaut, who was formerly the country manager of MotorK France from 2015. Of the carwow launch in France, Penicaut said: “We are incredibly excited to be bringing this forward thinking proposition to the French market. Carwow stands to offer unprecedented benefits to both French buyers and dealers alike, and is well placed to fundamentally improve the car buying market in France”.

James Hind, founder and chief executive officer of carwow, said: “The demand for the carwow offering is growing all the time as both buyers and dealers encounter the same fundamental challenges in Europe and further afield. It feels like a sensible and natural progression for us to extend our proposition to other markets.”

Carwow’s UK operation recently moved to a new London headquarters at Victoria, where its 140 staff are based.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Last year a carwow survey found 90% of under-30s would use finance deals if buying a new car, compared to only 30% of over-55s.