FleetEurope has launched a mobile website and premiered a fresh logo as part of its rebrand.

The fleet solutions provider has also offered a free rental day for new customers, with individuals able to choose between models including a Ford Focus, two types of Ford Fiesta, and three forms of Transit.

FleetEurope’s website also offers a face-to-face consultation with a representative to review a customer’s current fleet operations and policy, with a report and recommendations.

Joe Howick, chief operating officer at FleetEurope, said: “This rebranding initiative is a further sign of FleetEurope’s investment in the company and forms part of our continued growth strategy over the coming years.

“The new website clearly demonstrates our depth of service offering and forms part of our mission to help businesses throughout the UK and Europe reduce the costs, risks, and complexities involved in keeping their workforce mobile.”

FleetEurope announced further initiatives to come this year, such as further recruitment, developing vehicle management systems, and new products that they claim will “reshape the industry.”

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By GlobalData