Strong growth in the motors division of UK classified website Gumtree has lead to the signing of over 1,000 car dealers to its professional offering since its inception in October 2013.

Gumtree motors’ expansion has made it an increasingly key strategic focus for the website and it is currently the UK’s second largest vehicle sales website after Autotrader.

Speaking to Motor Finance, Andy Hooks, director of motors at Gumtree, said: "Since the end of last year we’ve really ramped up our activity in the motor space and we’ve aimed to build upon our strong market leadership of the private sales market in the car and motorcycle space and begin to offer a proposition for car dealers to be able to list their inventory alongside that of our private sellers."

The motors website now sees an average of 13,000 cars and 2,600 motorbikes posted each day, with monthly unique visitors exceeding 2 million.

"We’ve got a lot of new and exciting plans coming down the line," explained Hooks, "not least of which is a heavily redesigned website, which I am confident will significantly improve the proposition for those car dealers and for people looking to buy cars."

Set to be rolled out over the next 2-3 months, the website is only one of the innovations in Gumtree motors’ pipeline.

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"We’re working very closely with eBay and with other partners in the industry and redeveloping some of our own technology to make it as easy as it possibly can be for all of the UK’s car dealers to get their inventory on Gumtree."

"We started offering the Gumtree pro proposition for dealers in October last year," explains Hooks.

The website offers a monthly subscription model allowing traders to advertise through a certain number of slots, similar to eBay’s motors pro model.

Of the vehicles posted to the site daily, an average of over 1,100 are BMWs, with a further 25 made up by Porsches.

Hooks added that Gumtree motors does have partnerships with car finance providers, although "they change from time to time."

In particular, he explained, there is a "strong demand" for finance solutions at the point of online research: "so we will be looking to try and make sure we meet those customer needs."