Online car marketplace heycar has appointed Matt McGuire as its chief technology officer, to enhance the company’s technological offering.

McGuire started his career as a front-end web developer, and throughout his career has worked for several big firms including Shell, Ford, Unilever and Jaguar Land Rover. He has also launched interactive gaming platforms and built mobile telecoms infrastructure alongside his digital agency The Alphabet Collective.

At heycar his focus will be on using insight and data to drive growth.

McGuire said: “heycar stood out for me as a really ambitious business that is committed to innovating in the digital sector.  I was really attracted to its culture: There are no hierarchical minefields to navigate. Everyone has a voice, and the rapid pace of growth means there is a real buzz here.”

Chief executive of heycar, Mat Moakes, added: “We’re delighted to welcome Matt on board. He brings with him a deep passion for digital innovation alongside a huge amount of expertise across a host of sectors including product development, data and marketing.

“He’s a valuable addition to the heycar senior leadership team as we continue our mission to take on the industry giants and harness technology and data to make the car-buying experience better for both buyers and sellers alike. With Matt, we’re driving our ambition for strong, data-led leadership forward.”

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McGuire’s arrival during lockdown coincides with a further 20 new starters joining across the heycar team over the past months.

He continues: “I’ve had a peak under the bonnet of heycar’s plans for the remainder of the year and it’s incredibly exciting. I can’t wait to get stuck in and help drive the business to even greater heights of success.

“Although a young business, heycar has seen incredible search volumes across the site – with peaks across key moments – that help us learn about today’s car buying needs and share that with our dealer network.”

Last month, heycar announced a partnership with Experian, enabling users on the site to find finance deals and check the likelihood of approval.