By James Callery
Japanese automaker Mazda is to launch the Mazda3 in January 2014 with an aim to better the depreciation rates on models from volume and premium badge rivals.
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Using its system of calculating residual value upgraded in June, vehicle valuation firm CAP has estimated the models will retain up to 37% of their value after three years or 60,000 miles.
The diesel version in particular will deliver low company tax bills, from £48 a month in 2013/14 at the basic rate and £96 a month at the higher rate.
The 36-model 3 range is also being marketed as having low CO2 emissions and "excellent" fuel economy.
According to CAP the vehicle is "a competitive player in a heavily crowded sector," in a market which has also seen Renault highlighting the residual value of its Captur model in its marketing.
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