Newcomer to the UK market, Dacia, is marketing its Sandero and Duster models with PCP deals of 9.4% and 11.9% APR respectively.
Although acquired by the Renault Group in 1999, this is the first time the Romanian brand has been available in the UK and with finance provided by RCI Financial Services (RCI FS).
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Together with the new Clio RS model and Renault range of electric vehicles, Steve Gowler, managing director at RCI FS, has spoken of the expectation within the Renault Group that the introduction of Dacia would boost sales in the UK following the restructuring of its retail network at the end of 2011.
Through Dacia Dimensions, the PCP product name for the brand, the Sandero will be available, with a £1,845 deposit, at £69 a month on a 48-month term, or £99 a month on a £699 deposit, with the option to purchase the car with a balloon payment of £1,701.
The Duster SUV, which Richard Lawton of MainDealerOffers suggested was an affordable product to attract customers back to new cars, will also be available at £8,995, cash, or £99 a month over 48 months with a £3,179 deposit.
richard.brown@vrlfinancialnews.com
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