Ayvens, a global mobility provider, and Omoda/Jaecoo, a subsidiary of China’s Chery Group, have entered into a Memorandum of Understanding (MoU) to collaborate on vehicle leasing services across Europe.
The agreement outlines plans to deliver white-label full-service leasing solutions through Omoda/Jaecoo’s dealership network.
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Initially, the offering will be rolled out under the Omoda and Jaecoo brands in Germany, France, Italy, the Netherlands, Belgium, Poland and Luxembourg. The services will target small and medium-sized enterprises, professionals, and private individuals.
Ayvens will also extend leasing options to its international and local corporate clients, covering a range of Omoda/Jaecoo vehicles. The initial focus will be on selected models across electric, hybrid, and internal combustion engine (ICE) powertrains.
Annie Pin, Chief Commercial Officer at Ayvens, said the partnership “aligns with our ambition to offer a wider range of vehicles across Europe,” noting that the company aims to “anticipate clients’ needs” with solutions tailored to local markets.
Jeff Zhang, CEO of the European Region and Vice President of Chery International, described the agreement as a means to “accelerate our European development” and provide customers with “a convenient and reliable way to experience our vehicles.”
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By GlobalData
