Remarketer BCA and manufacturer PSA UK have signed an outsourced remarketing deal regarding the sale of used vehicle inventory for the Peugeot, Citroën and DS brands across a variety of remarketing channels and suppliers.
As part of the agreement, BCA’s outsourced sales team will provide data, inside and strategy support to PSA UK used vehicle operations, as well as support for franchised dealers to find the vehicles they need to fulfil their customers’ requirements. This service is managed through a dedicated account team of a manager, data analyst and sales consultants, and supplements the PSA Used Vehicle Sales team.
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The announcement follows on from a remarketing agreement announced earlier this year for BCA to handle the disposal of 50% of PSA UK’s contract hire and PCP returns through auction. Citroën and DS stock is sold at BCA Bridgwater, Measham and Brighouse, with Peugeot vehicles on offer at Bridgwater, Nottingham and Bedford, with fortnightly BCA e-auctions also offering Peugeot stock.
BCA also stages regular invitation and closed sales events around the network and handles Citroën, DS and Peugeot driver sales through its specialist direct sales team.
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