One in four dealers expects volumes of pre-registered vehicles to exceed 21% of total new sales in September, a survey by cap hpi has found.
A further 43% said they expected pre-registration volumes to be between 11% and 20%.
Go deeper with GlobalData
Philip Nothard, consumer and retail specialist at cap hpi said: “If new sales volumes match 2015, these figures would mean over 97,000 pre-registered vehicles in September. While many dealers have assimilated pre-registration activity into their business models, it can put smaller and independent dealers under pressure.
“Pre-registration volumes vary widely between brands, and while pre-registration helps drive some impressive new car sales figures, it can place pressure on the nearly new values.”
These figures marked a significant increase in expected volumes, when compared to a similar survey cap hpi conducted in March. In the March survey, just 17% of dealers predicted seeing pre-registration figures above 21%.
Nothard added: “Market sentiment is pointing to a strong September. This comes on top of a record first half for new vehicles sales.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalData“Strong consumer demand for used is supporting positive dealer sentiment. Continued strong consumer demand will be the key factor in underpinning residual values over the coming months, as record volumes of vehicles return to the market.”
