Autofinity and Percayso Vehicle Intelligence (PVI) have entered into a strategic partnership to integrate real-time market data into Autofinity’s inventory management systems, including its core platform, ViHUB, according to a press release.

The agreement will enable franchised dealer groups and independent retailers in the UK to access Percayso’s vehicle-level insights directly within Autofinity’s ecosystem. According to the companies, the integration is intended to support more informed decisions around pricing, stocking, and sales by consolidating disparate data sources into a single interface.

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Autofinity’s platform is designed to unify data from Dealer Management Systems (DMS), online marketplaces, and other sources. The company describes its goal as creating a “single view of the truth” for vehicle and parts inventory. The addition of Percayso’s data, covering vehicle-specific valuations, market demand trends, and full vehicle histories, is expected to enhance this centralised view.

Andy Whitehair, chief executive officer at Autofinity, said the collaboration marks “another vital step” in the company’s efforts to reduce system fragmentation for retailers. He noted that dealers are often “data rich but time poor,” and that the integration would help surface operational priorities and automate updates across connected systems.

Percayso’s head of partnerships, Ian Lilley, said Autofinity was a “natural fit” for the company’s data services. He added that embedding Percayso’s insights into ViHUB would allow dealers to “access whole-of-market information seamlessly” without the need to switch between platforms.

Percayso’s data capabilities include real-time valuations at the VRM and VIN level, analysis of over one billion vehicle adverts, and daily tracking of 750,000 retail prices. The integration also provides access to vehicle provenance data such as MOT history, change of keeper records, and detailed specifications.

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The companies stated that the joint offering is aimed at simplifying workflows and improving the accuracy of retail decision-making in a competitive market.