My Car Check Trade, the trade valuations arm of CDL, has warned car companies to expect reduced footfall and a seasonal value drop of 2% in December.
Gavin Amos, head of valuation services at My Car Check Trade, said: "December is a month of doom for many on the retail side of the used car market. Reports of drastically reduced footfall are expected and we’ve applied a seasonal value drop of 2% to all but the most popular 4x4s."
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The dip is expected to be a temporary seasonal fall, however, with values and volumes expected to pick up again after the New Year.
Amos said: "There is real skill in getting the right stock mix to maximise these opportunities until business starts to settle back down in mid-January.
"4×4 values are strong and there is the usual speculation about the possibility of prolonged bad weather and a resulting sales boom for ‘snow beaters’. "
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