Spanish car manufacturer SEAT plans to achieve ‘sustainable profitability’ through higher profit margin models, improved customer satisfaction and attractive job prospects by 2025.
Presenting the roadmap to company executives and directors, Francisco Javier García Sanz, member of the board of management at Volkswagen, said: "Now is the time to act with a view to the medium and long term, regardless of recent weeks’ news. The Volkswagen Group has full confidence in our plan for the future and it is perfectly integrated in their strategy. The models we have announced for the next two years will reach the market as scheduled and will contribute to SEAT’s sustainable growth. And they are just the first step of this strategy".
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SEAT also unveiled efficiency programme, LEAP, to be applied over the next two years and expected to generate annual savings of 100m.
In order to achieve this, SEAT will improve the company’s cost structure and the implementation of measures to review logistics, manufacturing and administrative process, and to reduce energy consumption. It also involves revising costs on outsourced services, sponsorships, travel and events without affecting the expenses associated with new products.
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By GlobalData
